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Create a Foolproof Communications Strategy in 30 Minutes

Date: January 10, 2018
Filed under: Quality Café, Sharpen Your Skills, Webinar


It’s a common problem: you know you have an incredible service, event or program, but it just isn’t getting the engagement it deserves. You’re using all the usual methods of communication and amplifying your message, but the right people aren’t getting connected. You’re turning the volume up but no one is listening.

It’s time to rethink your approach. How can you truly engage people and get more from them? It’s not about trying harder, it’s about trying better. In this session you’ll learn how to step back and put yourself in your audience’s shoes. Starting with your strategic goals as a jumping-off point, you’ll do a deep dive into the mind of your customer to identify new ways to communicate. By developing a robust user persona, you’ll be able to look at the problem with fresh eyes and develop a communications strategy that will actually reach your target.

Click here to download the slides from this Quality Café!

Watch the recording: