Resources
Twitter Guide for Health Care Professionals
Date: November 6, 2012
Filed under:
Communication, Council Resources, Tools
If you use social media as part of your organization’s approach to communication or as an individual in terms of your professional role, this guide can help you use Twitter to build and strengthen the reputation of both your organization and your area of work. It will provide you with tips on what kind of content to tweet and even how to do so.
In short, Twitter can help you amplify your message by reaching your target audiences more easily and quickly than by only using traditional communications methods. It also provides an opportunity to reach audiences that you normally wouldn’t have had access to or traditionally included in targeted communications.